Applications

Get inspired by our cases and success stories!

In which areas of application does eye tracking appear and who uses this technology?

Our customers are enterprises from a variety of industries – from market research institutes to daily newspapers. A multitude of well-known companies has tested us and identified optimization potential and achieved significant success based on our analysis of the study results.

They all have individual requirements, visions and goals. Whether to improve the use of experience in the field of UX and UI, for the recording of customer reactions to advertising messages or for the interpretation of advertisements – eye tracking is very versatile and thus makes an enormous contribution to understand human behaviour.

Aren’t you sure if eye tracking is the right thing for you? Or whether such a study can be conducted in your specific case?

We advise and support you from creation through implementation to the evaluation of your studies. Here you can find information about your application.

Areas of application

Do you have any questions to the use of eye-tracking?